This week Ian Perkins, our Sales and Marketing Director, will be joining other distinguished guests at the 14th Annual Automotive Retail and Distribution Summit in Berlin.
The summit will focus on the need to develop new initiatives to ensure both improved car sales and service loyalty. A key element is the retailers ability to engage with customers and create an experience that builds loyalty.
Our TrackBack service is aimed at improving the sales process and customer experience and is already having a significant impact across Europe. Ian will be meeting many of his peers during the conference, sharing our ideas on how to create an environment that benefits both customers and retailers by ensuring that leads are followed up in a professional and timely manner, ensuring that the customer feels engaged with the brand and ultimately buys a car.