We are pleased to announce that Triumph Motorcycles have become the first motorcycle manufacturer to adopt our unique TrackBack service.
Calls2Account have been working with Triumph on measuring, benchmarking and improving the telephone activity of their Dealers on inbound calls for a while. The introduction of TrackBack has extended this focus and allows Triumph to track the outbound calls Dealers make to centrally provided leads.
The transparency TrackBack delivers for both manufacturer and Dealers has resulted in a dramatic improvement in the volume, speed and quality of lead follow-up of leads.
Ian Perkins, Sales Director, Calls2Account said: “We are pleased that Triumph Motorcycles have increased the use of our services to track sales lead follow up levels throughout their dealer network. Triumph clearly understand the importance of having a system that accurately reports on the dealers sales lead follow up activity levels. TrackBack offers Triumph the unique position of clearly understanding the levels of call reluctance within their dealers, and have the tools at hand to fully understand the sales messages that work whilst gaining an insight into the training needs of their dealers” .
Want to know more about Trackback? Contact us today.