austria flagAs part of our continued work with a number of car manufacturers throughout Europe, we are pleased to announce that TrackBack is now live in Austria.

Nicolas Fournet, Account Director for Calls2Account comments “It is extremely important for both the Manufacturers and Dealers to have transparency of lead follow-up activity by telephone, by following-up sales leads generated by the car manufacturer in a timely manner, dealers can dramatically increase showroom traffic and create more sales opportunities for their business”

Nicolas went on to say “The continued adoption of TrackBack by manufacturers and the expansion into new markets is a testament to our unique product. Austria is the latest country to adopt our unique TrackBack service to measure the speed of lead follow-up by telephone.”

TrackBack combines the latest telecoms technology with CRM and LMS systems, which allows manufacturers to automatically and accurately measure their dealer’s ability to follow-up centrally generated sales leads and the quality of contact made.

Get more information on TrackBack by visiting our website.