2016 ENG CRM Conference

TrackBack reveals how to achieve high-performance lead follow-up TrackBack’s Sales Director, Ian Perkins, will reveal the secrets of high-performance lead follow-up at the 2016 E.N.G. Automotive CRM and Marketing Excellence Conference in Amsterdam. His presentation uses the results from over 5-million sales leads processed by TrackBack, providing an unparalleled insight into the lead follow-up process […]

Continue Reading »

Do dealers treat online and showroom customers differently?

Due to the nature of our business, we are often invited to present about the importance of following up online leads quickly and professionally, and it seems that the issue of poor lead follow-up continues to plague the automotive industry. A recent Sophus3 study highlighted that on average it takes UK dealers 7 hours and […]

Continue Reading »

TrackBack presents the secrets to increasing sales opportunities from automotive leads at the 2016 Customer Centricity Summit

· TrackBack’s Sales Director, Ian Perkins, presents at key automotive conference · TrackBack’s industry-leading platform integrates with existing lead management systems to track the follow-up of leads passed from vehicle manufacturer to dealer TrackBack is pleased to sponsor and present at the Automotive Customer Centricity Summit held at the Ritz-Carlton, Marina del Rey, California on […]

Continue Reading »

TrackBack sponsors E.N.G. Events’ Automotive Finance Conference in Rome

Automotive CRM

· TrackBack sponsors key automotive conference for the second consecutive year · TrackBack’s industry-leading platform integrates with existing lead management systems to track the follow-up of leads passed from vehicle manufacturer to dealer We are pleased to announce that TrackBack is sponsoring the Automotive Finance Conference being held at the Radisson Blu Hotel in Rome […]

Continue Reading »