Check if and when lead follow up emails are sent While it is well-known that responding by phone is far more effective at achieving showroom appointments than sending emails, not all customers like being contacted by telephone. Some prefer only giving an email address when completing online enquiries. Others might prove hard to contact by [...] Continue Reading »

Peugeot launches TrackBack to its UK dealers


TrackBack is excited to be live with another 255 dealerships in the UK, following the decision by PSA Peugeot Citroen to launch the lead-tracking service to its Peugeot dealer network. The launch of TrackBack to Peugeot’s UK dealer network follows a successful launch to the company’s Citroen dealers in July 2016. The number of vehicle […]

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TrackBack adds tracking of lead follow-up by email

Combining with market-leading TrackBack.Calls for a complete lead tracking solution TrackBack announces the introduction of TrackBack.Email. This new service allows vehicle manufacturers to track the follow-up of leads sent to dealers that are contacted by email. The new service fully integrates with the market-leading TrackBack.Calls, which tracks follow-up by phone, to give vehicle manufacturers and […]

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Coming soon TrackBack.Email

In response to demand from our clients, we have invented TrackBack.Email. Currently in beta test, TrackBack.Email will operate on the TrackBack platform alongside TrackBack.Calls to provide brands with visibility of lead follow-up by email together with any customer replies. It will also enable capture of outcomes for the automatic update of client lead management systems. […]

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CRM and Lead Management Systems Sometimes Need Help

CRM systems help a business maintain and share an understanding of their customers’ relationships with that business. They might also help the business schedule a range of contact opportunities with their customers. Lead Management Systems (LMS) manage sales and support opportunities in a similar way, but are focussed on compelling customer contact staff, especially sales […]

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